Growth Marketing Manager

Team
Marketing
Reports to
Chief Marketing Officer
Location
Manama, Bahrain
Area of focus
MENA
Role type
Permanent
Job code
AMAN-001

Job Purpose

AMAN is building a performance-led, scalable marketing function to support its next phase of global growth. We are hiring a Growth Marketing Manager to own the end-to-end digital funnel — from demand creation through to qualified pipeline and revenue impact.

This is not a channel-maintenance role. It is a hands-on growth position focused on building campaigns, systems and insight that directly support commercial outcomes across multiple geographies, with a strong emphasis on supporting the MENA market.

You will work closely with Sales, Sales Enablement, Product and regional leaders, while reporting into the UK-based CMO.

Responsibilities
Growth & Demand Generation

  • Own the digital demand engine: awareness → engagement → MQL → SQL → pipeline.
  • Design, plan and execute multi-channel growth campaigns aligned to revenue targets.
  • Partner with Sales and Sales Enablement to improve lead quality, deal velocity and conversion.
  • Support regional and sector-specific growth initiatives, particularly across sectors and regions.
  • Own ABM planning and execution, and cross-functional collaboration.

Marketing Automation & Analytics

  • Own HubSpot as a revenue engine (not just email): automation, workflows, scoring, attribution.
  • Build clear dashboards showing funnel performance, pipeline contribution and ROI.
  • Continuously test, optimise and scale what works.

Web, Performance & Conversion

  • Drive website performance as a conversion asset (UX, journeys, CRO).
  • SEO and paid acquisition experience in a B2B environment.
  • Translate insight into action — landing pages, offers, flows and CTAs.

Market & Regional Insight

  • Bring strong understanding of the MENA market, buyer behaviour and cultural nuance.
  • Apply experience from other geographies to support global expansion and consistency.
  • Work with regional teams to localise growth strategies without fragmenting the brand.

Experience required

  • Proven experience in Growth Marketing / Demand Generation roles.
  • Experience operating across regions; MENA experience is essential.
  • Comfortable in a scale-up environment: pragmatic, curious, accountable.

Skills required

  • Deep hands-on experience with HubSpot and funnel analytics.
  • Project Management and Stakeholder management (Trello, Mondays, etc).
  • Arabic language skills are a strong advantage.
About AMAN
AMAN is a certified B Corporation and fast-growing technology start-up on a mission to reduce the global impact of financial crime. We partner with clients across sectors to identify and manage their unique financial crime risks using a powerful combination of insight, intelligence, and innovation.

Financial crime is a serious and evolving global threat — one that costs trillions and touches every part of society. Our cutting-edge platform empowers organisations to understand these strategic risks through an ESG and socio-economic lens, helping protect their people, customers, and communities from criminal harm. If you’re driven by purpose and want to work at the intersection of technology, ethics, and global change, Themis is where you’ll make a difference.
Impact
We are a socially responsible business that aims to reduce the impact of financial crime through its day-to-day business, increasing awareness, improving capabilities and driving long term cultural change across the private and public sectors.

We are a purpose-driven business and are working to meet the highest standards of verified social and business performance, public transparency, and legal accountability to balance profit and purpose.

We’re also proud Signatories of the UN Global Compact, aligning our work with the UN Sustainable Development Goals and joining a global community committed to a sustainable and ethical future.
Apply for this role
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